”NCT WISH” becomes brand model for skin care brand ”numbuzin”...Various promotional activities from March

Numbuzin, a skincare brand that offers solutions to suit each individual's skin concerns, has chosen boy group NCT 11 as its first brand model since its founding.
On the 28th, numbuzin announced that they had chosen NCT WISH as their model, as their trendy and refreshing image perfectly matches the brand's direction.
The message of "NCT WISH" is "Let's support the wishes and dreams of all people and make them come true together" and the brand slogan "Skin problems are numbuzin".
"NCT WISH" is a boy group belonging to SM Entertainment that debuted in February last year, and the group was also announced in the same year.
They have won the Newcomer Award at various awards ceremonies, including the Newcomer Award at the Golden Disc Awards, and are attracting attention as the most promising young talent in 2025.
Through various activities including "ASIA TOUR LOG in," they will be expanding their activities globally.
NCT 127, who will be working as a model for numbuzin
WISH will begin promotional activities for various brands, starting with the release of the first pictorial in March.
The first pictorial of "NCT WISH" was shot focusing on the best-selling No. 1, No. 3, and No. 5 lines. No. 1 line uses pantothenic acid as its main ingredient to solve the troubles.
This moisturizing and soothing line is very popular among teenage consumers, and is the third fermented line that specializes in skin texture and pores. It has won various emblem awards and other awards since its launch.
This is the fifth glutathione whitening line that has garnered huge popularity in the book. A Numbuzin representative said, "We are growing our brand through differentiated product development and a sincere response to skin concerns.
It is significant that this is the first time they have chosen a model who matches Numbuzin's current direction. Since their debut, they have made an explosive presence in both Korea and Japan, and have been positioned as an icon of Gen Z.
We hope you will look forward to the iconic nature of NCT WISH and the synergy that numbuzin will achieve."