SEVENTEEN's provocative transformation... Final concept photo of new album revealed

The final concept photos and film for SEVENTEEN's new album have been released. The group SEVENTEEN will release their fifth full-length album, "HAPPY
The concept teaser, 62 photos, and 12 films for "NEW BURSTDAY," the final version of "BURSTDAY," were released in sequence.
Firstly, the concept teaser includes images of the members reborn through self-transformation.
Under their faces is written a code number combining their birthdate and their 10th anniversary birthday, "250526," drawing attention.
The extraordinary transformations are also eye-catching. In the photos, the members exude a provocative aura by trying out challenging hairstyles in pink, red, and blonde, bold accessories, and gorgeous makeup.
The scars on their faces are evidence of their efforts to reshape themselves. Their profile photos, staring straight ahead, show their determined determination to continue to take on challenges, even if they are scarred.
The explosive party atmosphere celebrating the rebirth of SEVENTEEN is reminiscent of a scene from a cult movie, with colorful lighting in harmony with the atmosphere.
The concept film shows the newly reborn members in a more vivid way. Their dynamic actions, the swaying flames and the intense sound
The harmony of the two colors enhances the passionate atmosphere. The new team's rings are also eye-catching. SEVENTEEN previously released two new team songs to commemorate their 5th full-length album and 10th debut anniversary.
The rings were revealed to fans, eliciting an explosive response. The team rings are a symbol of SEVENTEEN and are renewed for each full-length album.
Along with this, voice messages left by members such as "WEARE NEW SEVENTEEN" and "Celebrate the new SEVENTEEN" were posted.
Meanwhile, SEVENTEEN's fifth full-length album "HAPPY BURSTDAY" will be released at 6 p.m. on the 26th.
SEVENTEEN, who released three concept photos and films in succession, will release a track list on the 13th, a HALAITO medley on the 16th, and two official teasers on the 23rd and 24th.
The B-DAY PARTY was held to celebrate the 10th anniversary of SEVENTEEN's debut from the 23rd to the 25th, and on the 25th, the day before the release of the new album, Seoul's Cham Soo Gyo
The "BURST Stage" will be held at the Submersible Bridge.