It is operated separately from the group's membership app "Happy Points," and has functions such as delivery, packaging, ordering, discounts, and payment.
An official from SPC Baskin Robbins explained, "The Varo app will help us acquire new customers and maintain our customer base, promoting sustainable growth."
The bhc Group, which operates the fried chicken franchise "bhc," will introduce its own app "Pre-Order" in July, which will allow VIP customers to select a menu and time, and the restaurant will
Customers can pick up their parcels at the store without waiting. Pick-up times can be set every 30 minutes. This trend in the franchise industry is being seen by major home delivery companies such as "Delivery Clan," "Coupan Eats," and "Yogiyo."
This is because apps charge a commission of more than 20% per order, which is causing a decline in profitability for restaurant businesses.
"We are struggling with the high fees. As a company, we have secured loyal customers and are providing our own app to help our franchisees coexist," he said.
2025/06/17 09:27 KST
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