Overtaking Lee ChaeMin from ”Tyrant Chef,” Jo WooJin from ”Boss,” and Lee ByungHyun from ”No Way”... Brand reputation ranking #1

Actor Lee Chae-min rose to the top of the actor brand reputation rankings in October. The Korea Corporate Reputation Research Institute ranked actors who appeared in TV series, movies, and OTT works that aired from the 21st of last month to the 21st of this month.
The agency analyzed 186,695,012 pieces of brand big data from 100 people and released an index of actor brand reputation.
The brand reputation index is based on consumer brand participation, media exposure, and communication.
It is a measure of public (consumer) interest and popularity, combining participation index and community mentions. Lee Chae Min's brand has a participation index of 1,758,499 and a media index of 16
The total brand reputation index was 7,295,191, with a communication index of 97,554, a communication index of 2,408,982, and a community index of 1,437,806.
Lee Chae Min played the role of the tyrant Lee Heon in the tvNTV series "Tyrant's Chef," which ended its run last month.
The TV series recorded high viewership ratings every day, becoming a hot topic and boosting brand reputation. Second place went to Jo Woo-jin (brand reputation index 5,315,321), and third place went to Lee Byung-hun (4,804,000).
708). In fourth place was Lee Yong-ae (4,654,600), and in fifth place was Kim Go-Eun (4,336,239), followed by Kim Young-Kwang, Shin Ye-Eun, Heo Nam-Jun, and Jung
・JIHYON, Kim Da Mi, Kim Gun Woo, Jang Dong-yoon, Han Suk Kyu, Ko Hyun Jung, Song Joong Ki, Park Jung Min, Choi YURI, Kang HanNa, Ro Woon (SF
9), Yuna (Girls' Generation), Ma Dong Seok, Song Yeji, Kang Dong Woo, Um Jung Hwa, Song Seung Hoon, Park Gyu Young, Lee, Shin Hyun Bin, Go Youn Jung,
Yoon So-ah was ranked in the top 30. Koo Chang-hwan, director of the Korea Corporate Reputation Research Institute, said, "Lee Chae-min, who rose to fame as a popular actor through the TV series 'Tyrant Chef,' is ranked first in brand reputation.
"Jo Woo-jin, who received positive reviews for his diverse characters in the film, came in second, and Lee Byung-hun, who proves everything with his acting ability alone, came in third," the report analyzed.