Coca-Cola announced on the 29th that it has selected actor Ahn HyoSeop as the new brand model for its representative RTD (ready-to-drink) coffee brand Georgia.
Coca-Cola created an app to incorporate the Georgia brand identity, which is described as "a stimulant that brings new inspiration to your everyday life with the aroma and deep flavor of fresh coffee."
He explained that he chose Ng Hyo Seop as a model. It is said that her colorful appearance, challenging and confident appearance matched the Georgia brand image.
Ahn HyoSeop is gaining popularity as an actor with various talents such as acting, dancing, singing, and sports. SBS TV Series “Romantic Doctor”
His works such as Seasons 2 and 3 of ``Kim Sabu'' and ``In-House Matchmaking'' have become hits and received great love, and he has also gained attention as a popular actor who is gaining popularity not only in Korea but also overseas.
ing. Recently, he is scheduled to make his screen debut as the main character ``Kim Deok-ja'' in the movie ``From the Point of View of an Omniscient Reader,'' which is based on a web novel.
Coca-Cola officials said, ``Actor Ahn HyoSeop's versatile charm awakens Georgia with new inspiration every day.''
We decided to select her as a new model because we judged that she would be able to effectively convey the value of the brand.''The company also added, ``The various activities that model Ahn HyoSeop and Georgia will carry out will be...
I ask for a lot of interest in this." On the other hand, Coca-Cola is working with Ahn HyoSeop on the concept of "Awakening, Renewing Today" and the charm of "Georgia" that awakens various daily lives.
We are planning to release a TV CF next month that conveys this.

By 編集部 2024/03/01 00:14 KST