With the worldwide interest and demand for Korean food exploding, JIMIN is now a Korean food expert.
The Black Bean Challenge, which has enjoyed global PR thanks to JIMIN's influence, is being analyzed as having contributed greatly to the popularity of the food, and this time, the famous American rapper
Cardi B, who is a member of the group, participated in the challenge. This was after Cardi B declared JIMIN, who created a buzz in the "Pluduck Challenge," to be her "favorite."
With the popularity of the "Pludak Challenge" which never seems to cool down, the Pludak stir-fry has gained the position of representative Korean ramen overseas.
The noodles continue to maintain their high popularity. In response, domestic and international media have commented that "Korean ramen is experiencing a second boom thanks to JIMIN," and have firmly established the "JIMIN effect."
Vice Chairman Kim Jong-soo of Samyang Foods, who was also able to enjoy the noodles, said on the broadcast, "We are grateful that JIMIN uploaded a picture of himself happily eating the noodles, and we are very pleased with the advertising effect.
In addition, an official from Samyang Foods, which participated as the main sponsor of BTS' American concert, said, "The popularity of prudach stir-fried noodles in the United States has increased.
He attributed this to JIMIN, saying, "Thanks to JIMIN, we built a new factory in Miryang," demonstrating JIMIN's influence.
Meanwhile, JIMIN is the first Korean solo artist to simultaneously top both the Billboard Hot 100 and Artist 100 charts.
By chunchun 2024/04/23 00:06 KST
