Lim Siwan selected as exclusive model for Korean shabu-shabu brand ”Chaeseondang”

Korean shabu-shabu brand Chaeseondang has announced that it has signed an exclusive modeling contract with Lim Siwan.
With this contract, Lim Siwan will be active as an official model for the "Chaeseondang" brand.
We plan to participate in various marketing activities. Chaeseongdang, a Korean-style shabu-shabu brand with 25 years of tradition and beloved by the first generation of Koreans, is
We have renewed our "Shabu" brand and are trying again to become a more innovative shabu-shabu brand. This will allow us to create a brand with a sophisticated image and a sense of trust.
By selecting her as the new face of the park, the company plans to convey a more differentiated premium value.
"Through this contract, we will be able to introduce the healthy taste of 'Chaeseongdang' to more customers and maximize our brand competitiveness," he added.
did.