New Hyundai department store to open in Busan, bringing together brands and outlets (South Korea)

Hyundai Department Store will build a commercial facility called "The Hyundai Busan" in Busan, aiming to open in the first half of 2027. Construction is scheduled to begin in October 2025. New retail
This will be the first facility to apply the platform "The Hyundai 2.0." The Hyundai 2.0 is a platform that will be used in the form of distribution facilities such as department stores, outlet malls, and shopping malls.
It is a new platform that combines customer-centric content and innovative design based on the "Big Blur" strategy that eliminates barriers between cultures and the public.
The project will create a space that reflects the city's culture, culture, and natural environment. The project will be built on a 111,000-square-meter site in the "Eco Delta City Special Planning Area" in Gangseo-gu, Seoul, with a total area of 200,000 square meters.
Approximately half of the sales floor area, or about 33,000 square meters, will be set aside as an experiential space featuring a water garden, forest, and more.
A hybrid hotel that combines opposing elements such as "luxury and cost-effectiveness," "nature and city," and "local and global."
The store will be differentiated by creating a multi-storey space, and will be operated as a complex where customers can find high-end brands and outlet items in one place.